Patch, a hyper local division of AOL just announced a course correction that will attempt to hire 8000 unpaid local blog contributors by May 4th. HA!

Patch is quilt work of 800 sites dedicated to local community news. But the cost of paying each of the 800 editors and staff is a losing proposition for AOL.

Arianna Huffington to the rescue! Replicate the HuffPost model! No need to pay for content when they can offer writers what?.....Nothing!

This is a train wreck waiting to happen and yet another example of the folly that has become AOL.

This parting shot from Mediabistro's Fishbowl LA ...

"In other words, if you have any ethical qualms about demanding free content from your writers, better get over them now–or the only thing you’ll have to worry about is the door hitting your ass on the way out."

1 comment:

Sonu Gautam said...

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