Twitter. What is it and what can it become?
The speed at which the communications business is accelerating has us all playing catch up. New platforms and applications developed around them have us all scrambling to understand the new landscape to stay on top of what's "cool".
The iPhone is perhaps the best example of a communications device built on an open platform that has generated an industry onto itself, blossoming with tens of thousands of apps and billions of downloads.
Then there's Twitter. The great disruptor. An invention of our time that will likely join the ranks of failed inventions.
Why?
As a communications channel, Twitter is a one trick pony. Handily, it can broadcast a simple message to a closed loop of followers. In doing so several applications can track the noise or "buzz" on any subject and quickly update the masses on what's "hot".... that is of course if you care to stay glued to a computer screen or mobile app all day long.
A few days ago, TechCrunch released notes on internal documents it somehow secured from Twitter. The documents revealed the musings of a group so heavily invested in the bloated success of the platform that it could provide comic fodder for Saturday Night Live.
For the moment Twitter is a fun toy ... soon, I'm afraid, to be cast aside like many of the others. Follow this link to a test on failed inventions for a bit of comic relief.
The speed at which the communications business is accelerating has us all playing catch up. New platforms and applications developed around them have us all scrambling to understand the new landscape to stay on top of what's "cool".
The iPhone is perhaps the best example of a communications device built on an open platform that has generated an industry onto itself, blossoming with tens of thousands of apps and billions of downloads.
Then there's Twitter. The great disruptor. An invention of our time that will likely join the ranks of failed inventions.
Why?
As a communications channel, Twitter is a one trick pony. Handily, it can broadcast a simple message to a closed loop of followers. In doing so several applications can track the noise or "buzz" on any subject and quickly update the masses on what's "hot".... that is of course if you care to stay glued to a computer screen or mobile app all day long.
A few days ago, TechCrunch released notes on internal documents it somehow secured from Twitter. The documents revealed the musings of a group so heavily invested in the bloated success of the platform that it could provide comic fodder for Saturday Night Live.
For the moment Twitter is a fun toy ... soon, I'm afraid, to be cast aside like many of the others. Follow this link to a test on failed inventions for a bit of comic relief.
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