There has been much ado about 3D printing over the last few months. While the application to marketing has yet to make an impact, trust me, it will be huge. 3D printing has been around for more than 20 years but has not been able to scale as the technology that drives the process was costly, running into the millions.
Times have changed rapidly and the technology is now running machines (replicators) costing as little as $500 for a kit form ($2200 for a plug and play model).
Unless you've been living under a rock, shock waves across the media are heralding 3D Printing as the next industrial revolution on a massive scale.
A recent visit to MAKERBOT, one of the few storefront operations at 928 Mulberry Street in New York City, provides a peek into the possibilities. Imagine it and you can make it. And I strongly suggest a visit.
The watch case and band on this post was made and purchased at the Makerbot store. It's one of many items on sale. The store can also scan your head and make a full replica of your head (shipped within a few days).
From time to time I will be posting on 3D Printing advances and the impact of the process (additive manufacturing) on the marketing world.
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