GEICO GEKKO …. MOVE OVER!

Plagiarism is considered a high form of flattery.

A parody of the Geico commercial with Little Richard hit the YouTube site just about 5 days ago. It has already had upward of 11,000 views and going strong.

The parody replaces the actor opposite Richard with President Bush, in a take-off even the conservative FOX network aired.

Congratulations to The Martin Agency for a creative mix that raised the bar for Geico one again. Congratulations to Geico for recognizing the value inherent in a well executed, humorous campaign.

What follows is the original thirty-second spot and its parody, just below it.





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