Social networking on the web has moved "back to the future" in the guise of the site. The site is fraught with personal postings, pseudo or otherwise, that are, in too many cases, over the top with explicit profiles.
Having negotiated the site myself, and respectful of freedom of speech, I found the "content" too sensitive for most advertisers to consider appropriate for their brands. Although the lure of millions of users (and I am using the term in an addictive sense) is appealing to marketers, there are responsible boundaries within which they must play.
MySpace needs to clean up its act....quickly.

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