3D: DISMAL, DISAPPOINTING, DISASTER

My Open Kimono's blog post on 8/15/2010 warned about the 3D craze as a trending and short lived fad. That prediction is now becoming reality.

The article linked here details the downturn in feature 3D films, suggesting it was a fading fad as it was in the 1950s. Yes Virginia, history always repeats itself!

While the Guardian article focuses on films, it fails to extend the story to 3D TV. This is a huge warning sign for the set manufacturers the likes of SONY, Samsung, LG, Panasonic, Vizio, etc. that sunk billions into the 3D craze. It's so over.

Advice to the CEOs who signed off on the manufacturing folly .... cut your losses. The only potential for 3D remains with gamers.

That's my story and I'm sticking to it.

AND THE CLIO GOES TO ....

Sit back and relax. The next three and one half minutes will mesmerize you.

The dreamlike fantasy should be high on the list for a Clio. Reluctant to tag this as a commercial, let's label it a film short. The film took 2 years to compose with the help of 50+ designers and professionals.

Credits:

Client: Cartier

International Communication Director: Corinne Delattre

Agency: Marcel

Partner and Brands directors: Charles Georges-Picot, Benoît Candelle, Emilie De Saint-Martin et Benoît Jehan

Creative Directors: Sébastien Vacherot, Emmanuel Lalleve et Florent Imbert

Creative: Emmanuel Lalleve, Seyrane Boulekache

Director: Bruno Aveillan

Production: Quad

Music: Pierre Adenot

Panther tamer: Thierry Le Portier.

BREAKING UP IS HARD TO DO

Neil Sedaka first recorded the song back in 1962. This hilarious spoof version by the http://www.citizen.org/ group is a must see.
Enough said .....watch the video.