How quickly technology revolutionizes an industry only to be outdone by itself. Hatsumi Miku is the newest J-pop star to arrive via Japan.
The catch is that Hatsumi doesn't exist in human form but is a holographic avatar created by Crypton Media.
Hatsumi has been playing concerts to sell out crowds utilizing a singing Vocaloid synthesizer by Yamaha to mimic voice. Rave reviews and huge crowds cannot get enough.
The music world has changed once again. Watch the video(s) that follow and imagine the return of Elvis, Michael Jackson or any past or present persona as a lifelike avatar. There is no end in sight. Watch the crazed throngs waving their glow sticks in harmony.
The clarity of the hologram is remarkable for a first event and promises to only get better and better, delivered or created through a variety of channels.
Agencies and marketers take note ... it's a bandwagon you should be jumping on .
The catch is that Hatsumi doesn't exist in human form but is a holographic avatar created by Crypton Media.
Hatsumi has been playing concerts to sell out crowds utilizing a singing Vocaloid synthesizer by Yamaha to mimic voice. Rave reviews and huge crowds cannot get enough.
The music world has changed once again. Watch the video(s) that follow and imagine the return of Elvis, Michael Jackson or any past or present persona as a lifelike avatar. There is no end in sight. Watch the crazed throngs waving their glow sticks in harmony.
The clarity of the hologram is remarkable for a first event and promises to only get better and better, delivered or created through a variety of channels.
Agencies and marketers take note ... it's a bandwagon you should be jumping on .
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